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EDITOR’S PICK – Top 5 Summer Essentials
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22 Jun

Slip Maxi Dresses: Effortless, Easy Style!

The simple, straight-cut boxy silhouette of a shift gives way to gorgeous slip maxi dresses. Easy to style and remarkably effortless to incorporate within a modest wardrobe, the slip maxi dress once again continues to be much favoured this spring-summer. Slips understandably used to be inner garments. Now crafted in thicker, more luxurious fabrics, they make for a light and airy inner layers without compromising either on style, comfort, or modesty. With a bit of extra coverage in terms of light outerwear for the summer and heavier ones for nippier weather, the slip maxi dress is indeed the on-trend yet humble champion for the discerning dresser. On that note, we have presented four colours. One dress. Endless looks you will love! Pebble Slip...
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18 Jun

Modest Eveningwear: Editor’s Pick

Beautiful modest eveningwear forms an essential part of such a wardrobe. Dresses luxuriously crafted in exquisite fabrics. Silhouettes that define modest sensibilities. Inspired, tasteful details that reiterate a true sense of fashion. And a final look that is both aspirational and on point. We have chosen all this and more, through this elegant Royal Draped Gown with Beading that our style editor recommends for your next big evening. Bringing sophisticated styling together with contemporary leitmotifs, this indeed is the gown to buy now. Royal Draped Gown With Beading With a wrap-like sunburst drape reminiscent of elegant Grecian style, this gown presents an astute sense of high fashion dressing. In a beautiful shade of royal blue—not unlike the most brilliant ink—the gown will be...
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16 Jun

Lace Kimonos: Its All in the Details

Lace has been a favoured adornment of royalty and the favoured since times immemorial. Why even the philosopher Montaigne found words to favour this delicate fabrication that weaves together a delightful confluence of design and craft. Back to the present times, lace has indeed found its way to embellish quintessential signature pieces. Through lace kimonos, that amplify modest style with richly placed details. Our favouritism with kimonos has been a long one. For modest dressers, kimonos are trustworthy comrades that not just infuse outward style and elegance but also help conceal and cover. And when these dainties meet a touch of lace, strategically placed to enhance and elevate, the result is simply classic and stunning. Choose from one of our favourites...
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14 Jun

The Abaya with Flare: Elegant and Feminine

Adding unending charm to a traditionally straight-cut silhouette is a hemline that gives way to soft fabric. Enter the abaya with flare. Creating an almost-dress like effect, an abaya with flare is an easy way to wear a single piece of clothing for some fuss-free modest style. Complementing every type of dresser whether tall, petite, plus, or expecting, abayas are a fail-safe choice. And in basic colours and patterns that dote on simplicity, these become essential staples that you would probably reach out for every other day. Especially, when you are in no mood to scan through your wardrobe for elaborate fashion inspiration and layering. Keeping in tune with the above, as we present these classic numbers that will easily become a part...
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12 Jun

The Trousers Edit: Shop Key Modest Trousers

Probably the king of staple pieces, a wardrobe is incomplete without a selection of modest trousers. We wear them day after day, to work and to social events or to travel and to relax. And to create stylish looks, and to rescue ourselves when we don't know what to wear. In contrast to all the blouses and dresses we may own, the trouser remains a fashion hero. Recommended to be purchased in an assortment of neutral colours that can play partner to everything else you own, these modest trousers meet every fashion criteria to the perfection. Read on for inspiration and styling tips! Camel Palazzo Pants Camel Palazzo Pants Inspired by the avant-garde fashions of the 1930s, the Palazzo is...
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10 Jun

The Midi Edit: Midi Clothing to Buy Now

A crossover between uppers and bottoms, the word midi traditionally defines calf-length—that is featured in a top or coat, or within skirts and dresses. And just like everything else in fashion, the world of midi clothing has long evolved to reinterpret this classic, comfy silhouette. Midis are especially relevant for modest dressers, with their flowy fit and fuss-free cuts. Midis have had a long and colourful history. Originally in the 1940s, the midi-length—especially in the form of a skirt—was popularly embraced as a statement for a variety of women-centric movements. But this didn't last long until midi clothing poked its head out again in the 1970s. As a result, seventies were in fact called 'the year of the midi' by then influential...
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8 Jun

The Outerwear Edit: Modest Outerwear

Your all-weather best-friend, a key modest outerwear piece can pair with plentiful of wardrobe choices. You can use it to counter a slight nip in the air, to dress up a simple maxi for a more elevated update, to add a bit of colour, or even to convert a sleeveless inner blouse or dress into a modest ensemble. In addition, it is just as useful to layer, as it is to add simple elegance. As light outerwear is favoured over excessively bulky layers during summer, we suggest these three modest outerwear picks. Exceedingly classic yet contemporary, and light enough to pop into your tote when not in use, these kimonos will make styling a breeze. In addition, they will work for...
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4 Jun

Hijabs for All Occasions: A True Expression

Hijabs are as much about morals as they are about the freedom of choice. Era after era, Islamic women have chosen to don the hijab in lieu of their modesty and beliefs. They choose to cover because they believe it is liberating and allows them to avoid harassment. The very word Hijab is an Arabic, word meaning barrier or partition. And now in the modern times, it really represents a state of mind and one's own—very personal and sacred—relationship with faith. In Islam, it also sort of amalgamates a variety of principles of modesty. This includes behaviour, and dress for both males and females. The most visible form of hijab is the head covering that many Muslim women wear. They have also become a potent...
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28 May

Welcome Back! Bestselling Modest Kimonos in Stock Again

Two of our bestselling modest kimonos are back in stock. This Japanese form of dressing has evolved into a veritable outerwear layer over time. Stripped off its extravagant excesses, the basic kimono layer is stylish, modern, and versatile. Furthermore, it has time and again been favoured by the high fashion-forward and chic-street-style dresser alike. This makes them especially relevant in terms of versatility. Keeping up with that thought trail, these two modern renditions of modest kimonos are absolutely apt for layering in the cold or turning an inner outfit into a more modest getup. These two particular numbers would also complement a multitude of staples in your wardrobe. Their soft shades and straight cuts allow you to pair them with literally anything...
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