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26 May

All About the Abaya: Modestly Impeccable

This humble, full-sleeved outer garment has long combined ease of modest dressing together with a personalised sense of style. And the abaya has continued to find its own niche, now increasingly becoming a statement in itself, remaining ever so relevant. With its loose-fitted cuts, pleats, colours, and embellishments, an abaya need not be mundane at all. Rather, it is an expression that conforms to the needs of the modest dresser together with a sense of minimal yet sophisticated style. These trendy items are crafted to be put under strain, day after day. And they are made to perfection with an impeccable eye for modern details and styles that are visibly inspired. Read on for the deets on our favourite picks, and...
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24 May

Modest Evening Gowns Back in Stock!

With popular demand, these stunning modest evening gowns from are back in stock! In a modest fashion wardrobe, standout occasion pieces are usually your most treasured ensembles. And nothing speaks of luxury as a gown constructed carefully with multiple layers of fabric, impressive surface ornamentation, and sublime details that add and enthuse graceful countenance. Here's how to wear them for every kind of occasion.   Dusky Pink Pearl Embellished Gown with Pleat  INAYAH - Dusky Pink Pearl Embellished Gown with Pleat    Exquisitely crafted, this Dusky Pink Pearl Embellished Gown makes for an ethereal choice amidst modest evening gowns. Using textures in the same colour, the top layer delicately embroidered with liberal pearl scatterings creates a subdued yet gorgeous embellished surface. Fitted...
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22 May

Essential Modest Tops: Mix, Match, and Style

As warmer weather beckons and you pack away your coats and parkas, essential modest tops indeed remain the building blocks of your wardrobe. Perfect to pair with a multitude of key pieces across your wardrobe, a few of these neutral staples can create numerous looks for all kinds of modest dressing needs. These selections from INAYAH are essentially classic styles; they bring in an element of timelessness in all-weather appropriate shades that modest dressers would appreciate. They have the scope for dressing them up or down, depending on your mood, need, and whim. And additionally, we thought we will give you some fab tips on how to wear them best! White Classic Top A well-made white top is forevermore a wardrobe staple. And...
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18 Apr

5 Reasons to Visit Us at the London Muslim Lifestyle Show

Mark your calendars! On 21st and 22nd April, INAYAH will be at the London Muslim Lifestyle Show! Visit us at our main stand A174 to A179 and shop at our sample sale stand A154 to A155. Or simply drop by, and come say hello! A celebration of food, shopping, and culture comes to Olympia London! It is that time of the year again when a true confluence of Muslim food, fashion, and shopping returns to the fabulous City of London. For the third year running, the annual London Muslim Lifestyle Show on 21st and 22nd April at the Olympia will continue on the success of its previous chapters. Something for the whole family to enjoy, the event is your one-stop-shop for fashion, food and live entertainment. On time...
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6 Apr

£25 Modest Tops and Blouses – Limited Time Only   

Shop INAYAH'S coveted £25 modest tops and blouses! Hurry, for a limited time only. Absolute modest wardrobe staples, classic modest tops and blouses pack in immense versatility. Especially the long-sleeved kind. They can be worn alone or under other key pieces to create a fresh new look every day. And, they work for every season. Cold weather turns them into interesting second or third layers under well-cut jackets and outerwear. During warmer days, they speak of personal style on their own. Timeless, elegant, and effortless, update your modest fashion coterie with our top picks. And here's the low-down on how to wear each one with ample panache. Light Grey Cotton Blend Top Light Grey Cotton Blend Top With almost a boxy, anti-fit,...
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6 Apr

Your Favourite Hijab Caps

This week we wanted to showcase a sometimes forgotten, but an extremely important accessory for the modest dresser. The humble hijab cap. Aiding in concealment, drapery, and making things convenient, these caps play a true role in keeping your hijabs in perfect order. Hijab caps are small and easily concealable, keeping stray hair tucked away. Worn under your hijab or scarf, they aid in pinning the variety of drapes you may want to experiment with. Available in myriad colours, shapes, prints, and designs, a hijab cap can also play the role of a chic accessory to the hilt. Leave an inch or two visible, for an instant new look. Try a similar, or a contrasting shade under a sheer hijab and collared...
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23 Mar

Style Picks for Elegant Kimonos with Lace

Kimonos with lace elevate any fashion piece to fabulous in an instant. From an era of Chantilly musings to laser-cut repertoires, delicate lace lends elegance and fits into most fashion sensibilities. Whether used as a dainty beaded detail on a well-rounded maxi skirt or to layer a stylish-cut blouse, this artisinal element of clothing deserves its due homage. Case in point, details on gracefully crafted modest fashion kimonos with lace. When these two trends collide, the result is a delightful merger of discerning style alongside plenty of outfit possibilities. At INAYAH we love these kimonos with lace that can break the monotony of any outfits. This instantly updates modest wardrobe basics underneath to high fashion. Versatile and minimal enough to be...
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8 Feb

Maxi gowns perfect for workwear

Whether it's smart sophistication you are after or a casual everyday style for work these maxi gowns are for you. Uniform dressing has never looked smarter, upgrade your working wardrobe, with smart fashion essentials that will take you from day to night in modest styling.   Warm Mink Knitted Skater Dress:   With the unpredictability of the weather, this Skater dress is ideal for anything! The dress which is fitted at the waist then flared to the hem, allows comfort and movement, so whatever tasks maybe on hand, you can get through your day with ease. Opt for your usual size for a tailored look but choose a size bigger for a more modest fit. The Skater Dress comes in 2 other colours-Grape and Black, add these...
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26 Jan

Day to evening maxi dresses

The lifestyle of many women has changed from when you had the time to give yourself the opportunity to plan outfits for your day. However, you can easily transform your look from day to evening, with some clever accessorising. We've chosen our top outfit picks of day and evening maxi dresses that will allow the perfect transition from your casual wear to an elegant evening piece. Dress it up or down, it will be perfect for any occasion.   Khaki Classic shirt Dress with Belt  Firstly, an on trend shirt dress which is a very smart option for a formal day-wear look.  This is ideal for your work-wear wardrobe or even your casual go-to dress for the day. The faux leather belt and inverted pleat detailing at the waist...
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18 Dec

Our 3 favourite maxi dresses;

Arina Maxi Dress in Nude INAYAH - Arina Maxi Dress in Nude A limited edition maxi dress in fashionable nude featuring flared sleeves and a flared skirt in textured fabric. You can also style with or without a matching belt, which comes with the maxi dress, allowing for versatile styling options. Ash Rose Bobble Trim Maxi Dress INAYAH - Ash Rose Bobble Trim Maxi Dress Available in Ash Rose and Tan, this au courant maxi dress features a drawstring belt at the waist with dyed to match bobbles and tassel trims. With its slightly textured fabric, this maxi dress is perfect for holiday wear. Pair with our Soft Crepe Hijabs for a flawless finish. Charcoal Batwing Maxi Dress [caption...
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